Privacy policy

Privacy Policy

Last updated: April 15, 2025

This Privacy Policy describes how AlphaVita Labs ("we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from avlabs.bio (the "Site"). For purposes of this Privacy Policy, "you" refers to any customer, visitor, or user of our services.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect operational, legal, or regulatory changes. The updated version will be posted on our Site with the revised "Last updated" date. We recommend reviewing it regularly.

Information We Collect

Information You Provide:

  • Contact details (name, address, phone number, email)

  • Order details (billing/shipping address, payment method, products ordered)

  • Account credentials (username, password, security questions)

  • Customer support communications

Automatically Collected Data:

  • Device and browser type

  • IP address

  • Usage patterns via cookies and tracking technologies

Information from Third Parties:

  • Shopify and platform providers

  • Payment processors

  • Marketing and analytics partners

How We Use Your Personal Information

To Provide Services:

  • Fulfill your order and deliver products

  • Process payments and issue invoices

  • Send transactional emails and order updates

  • Create and maintain your account

  • Manage returns and customer service inquiries

For Marketing and Advertising:

  • Send promotional emails or texts

  • Display targeted ads

  • Improve marketing relevance

Legal basis (EEA): Art. 6(1)(f) GDPR (Legitimate Interest)

For Security and Fraud Prevention:

  • Detect and investigate fraud or misuse

  • Enforce terms and prevent unauthorized access

For Analytics and Service Improvements:

  • Optimize site performance and UX

  • Understand browsing behavior and preferences

Cookies:

We use cookies for authentication, preferences, analytics, and advertising. You can disable cookies in your browser settings. Full cookie use is outlined here: Shopify Cookie Policy.

Our site supports the Global Privacy Control (GPC) signal for opt-out requests. Other "Do Not Track" signals are not currently recognized.

Disclosure of Personal Information

We may disclose your data to:

  • Vendors and service providers (IT, payment, fulfillment)

  • Marketing and analytics partners

  • Affiliates and corporate group entities

  • Legal or regulatory authorities, where required

  • Buyers/investors in case of a business transaction (e.g. acquisition)

We do not disclose sensitive personal information without consent.

Affiliate and Partner Data

If you join our affiliate program, we may collect and process your contact details, payment data, and tax info for the purposes of administering commissions. We reserve the right to revoke access or withhold payouts in cases of fraud, non-compliance, or violation of affiliate terms. All affiliate data is stored securely and only disclosed when legally required.

International Transfers

We may transfer your personal data outside your country, including to the US and UK. For EEA/UK residents, we rely on:

  • Standard Contractual Clauses (SCCs)

  • UK IDTA or equivalent safeguards

Data Retention

We retain personal data for as long as necessary to:

  • Maintain accounts

  • Fulfill services

  • Comply with legal obligations (e.g. tax, accounting)

  • Resolve disputes and enforce contracts

Typically, this is up to 7 years, unless otherwise required.

Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access your data

  • Correct or delete your data

  • Withdraw consent

  • Restrict processing

  • Port your data

  • Opt out of sale/sharing/targeted advertising

  • Appeal denied requests

We will verify your identity before processing rights requests. Authorized agents must provide proof of authorization.

Marketing Attribution and Pixels

We use tracking tools like Meta Pixel and Google Ads to measure performance. These third-party platforms may collect data and serve personalized ads. Their use is governed by their own privacy policies.

Children's Privacy

Our Site is not intended for individuals under the age of 18. We do not knowingly collect personal data from anyone under 18 years of age. If you believe a minor has provided personal data to us, contact us immediately and we will take appropriate steps to delete such information.

Limitation of Liability

We implement reasonable safeguards to protect personal information. However, no system is entirely secure. By using our Site, you agree that AlphaVita Labs shall not be liable for any unauthorized access, loss, or misuse of personal data resulting from events beyond our control.

Contact Us

Email: info@avlabs.bio
Address: 1309 Coffeen Ave, Ste 1200, Sheridan, WY, 82801, US

For data protection matters, AlphaVita Labs is the data controller unless stated otherwise.

© 2025 AlphaVita Labs. All rights reserved.